Buyology
Written by a brand expert who commissioned the research himself, this book serves as an introduction to what is called neuromarketing. Buyology is defined as…… Read More »
Category: General
The Profit
Many readers will be familiar with Kahlil Gibran's Prophet, which is almost essential reading in order to understand this brilliant parody and satire on the…… Read More »
Osama Bin Laden Dead or Alive?
As readers will probably recall, David Ray Griffin is a philosopher of religion who has written a series of books questioning the official interpretation of…… Read More »
WHAT THE CURLEW SAID
Last autumn I was privileged to give the first John Moriarty Memorial lecture at the Clifden Arts Festival in Connemara. We landed at Shannon airport…… Read More »
Journeys of Second Adulthood
This is a book of stories, poems and essays by a person who has been deeply involved in transforming education and leadership. Action and leadership…… Read More »
Antale
Subtitled 'an allegory of a world reborn' this novel dramatises the struggles of the 20th century in terms of conflict and reconciliation by using the…… Read More »
Selling US Wars
A searing volume issued by the Transnational Institute consisting of a collection of essays by international relations experts about the real reasons behind US wars…… Read More »
The Omnivore's Dilemma
Fascinating and well-written book then begins from the seemingly simple question, what shall we have for dinner? The omnivore can eat almost anything, but the…… Read More »
What Do You Do When Your Parents Live Forever?
This is a timely and highly practical book. It is based on the increasing likelihood that people will be living into the 80s and 90s…… Read More »
An Englishman's Home
Subtitled 'the adventures of an eccentric gardener', this book tells the story of the author's attempts to build a 'World Garden of Plants' at his…… Read More »