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Psychology Consciousness Studies

The Book of Afformations

I am sure you won't have heard of the word 'afformation', but it is a very useful invention. This book goes back to an experience by the author in 1997 when he suddenly realised why all the affirmations he had been using until that point were not working: this was because there was a belief gap between the affirmation and his current perceived reality. His critical insight was that we can use the intrinsic problem-solving orientation of the brain by posing questions in an empowering way that immediately sets the brain off in a positive direction. Disempowering questions have the opposite effect and keep people in the present situation. The four steps of the process are asking, afforming, accepting and acting. The method can be applied to all important areas of life, which the author does in the third part where he lists proposed afformations for areas such as health, self-confidence, money, relationships, family, habits and spirituality. Once we have clarified exactly what we want in these different areas, we can tailor the afformations accordingly. The book is peppered with success stories from people who have used the method and who were struggling before and this work has been endorsed by the likes of Jack Canfield, John Gray and Stephen Covey. Well worth working with.