Do It or Ditch It!

Bev James is founder and MD of the Entrepreneurs Business Academy and of the Coaching Academy, with qualifications in NLP and DISC personality profiling. Churchill was famous for his notes on memos saying 'action this day.' Bev helps readers acquire this same attitude, starting with decision-making tools. She introduces the DISC personality profiling technique, and readers can take a test for themselves. This will inform you about your leadership style and sets you are up for a chapter asking where you are heading. The second part is about turning ideas into action and making decisions that count, based on the seven steps of what, why, where, who, how, how much and when. These deal with evaluation, motivation, planning, people, sales and marketing, financial management and managing your business. Although aimed at business leaders, the techniques and tips of this highly practical book can be applied successfully by anyone.